Observations from the Publisher
Amazon’s decision to sell the Kindle in Target was the last puzzle piece in their marketing strategy to successfully compete against Barnes and Noble’s Nook, Sony’s ebook reader and other readers available in stores. Now the playing field for the major ebook readers has been flattened.
What will ensue on an explosive level is a battle for market share and the only strategy left is an ebook price war and lower device prices. The major publishers who thought they had won the ebook pricing war with the iPad will be whining again as the price of ebooks will fall as the major ebook distributors with devices vie for market share.
The collateral benefit of the war will be a win for consumers because the price of these devices will also drop as the price of ebooks eventually stabilizes to the market’s acceptable level.
After speculation and rumor, Target has at last confirmed that it will sell Amazon’s Kindle in its bricks and mortar stores. It will cost the same $260 as Amazon would charge you, but you at least get to try before you buy, and you don’t have to wait for the mailman to show up.
And this is likely the whole point. The e-reader market has shifted from early adopters to the mainstream, and if you want to interest people like my mother in buying a brand-new kind of device, you’ll have to put it in their hands first. Us gadget freaks may be happy to pre-order $500 devices without even seeing them, but we’re the weirdos here.
The Kindle will be available in “select” Target stores from this Sunday. In reality, this means the flagship store in Minneapolis plus another 102 stores in South Florida. Putting the Kindle in real stores will also showcase it against the iPad (although not in the same store of course – iPad is currently in Best Buy only, which also sells the Nook), which is going to prove the main rival for the Kindle.
It’s an unusual move by Amazon, though, especially as it pioneered the idea of trustworthy online shopping. It’s also proof that the online retailer is willing to take a cut in profits to push its hardware, despite the availability of Kindle software on most modern platforms.
Target Stores to Sell Kindle [Businesswire]
See Also:
Photo:Charlie Sorrel
Read More http://www.wired.com/gadgetlab/2010/04/official-target-to-stock-kindle-from-sunday/#ixzz0m2cJ1YRy
If you vote for Trump and his MAGA GOP members you may indirectly start World War III.
If Trump and his MAGA GOP take control of our Congress, they will cut off support for Ukraine. They already cut support on the advice of Trump when the Congress was ready to approve the spending bill with support for Ukraine.
What will happen next?
said Larry Jacobs, director of the Center for the Study of Politics and Governance at the University of Minnesota. “This is supposed to be the party of conservative principles, of tradition, of respect for customs and rules that make society governable.
“The idea that the law does not apply to Republicans is something that has now become part of the mainstream of the Republican party. We see it in terms of the approach to elections. We see it in terms of the treatment of immigrants. Some of the actions with regard to abortion may approach that level. The Republican party appears to consider the law and the constitution to be optional and to have lost legitimacy.”
From The Guardian
Republicans’ lawless leaders at odds with midterm law and order message | Republicans | The Guardian
If you vote Republican you are supporting:
– 19 GOP red states have pending laws suppressing voter’s ability to vote. Historically, dictators and Fascists have suppressed votes to stay in power.
– The GOP has come out in support of QAnon, The Oath Keepers and the Proud Boys
– You may lose a loved one, a relative or a friend in a train crash, a bridge collapse or a plane crash as Republicans strip funds from President Biden’s infrastructure bill.
– The Texas abortion ban if left to stand will be passed in several other GOP states. Idaho will pass an anti-abortion law based on the Texas law. 16 states have “trigger” abortion ban laws.
by the US Supreme Court.
https://cnn.it/3RaW1zm
https://nyti.ms/3IcANNo
With the recent Supreme Court banning EPA authority from polluters
https://bit.ly/3IfQ1Bf
on Gun Purchases – will never get passed.
Watch Jimmy Kimmel’s emotional plea to improve gun purchase background checks
https://cnn.it/3AnRweO
– will never go up leaving 18 states still paying $7.25 an hour.
– the last thing America needs are conservative leaders, especially some Republicans who want to keep America from progressing. The last thing America needs is backward-thinking leaders in the 21st Century.
– Republicans have turned to cheating to stay in power or to get back into power…and nothing is getting done by them for the American people.
The enforcement or advocacy of strict obedience to authority at the expense of personal freedom.
and everything America stands for: Truth, Justice and Liberty for all? Look what is happening in Ukraine.
*Of course, not all Republicans are like those described above. Here is a list of those who should stay in office.
House of Representatives – those who voted to impeach the former president
Senate – The Republicans who voted to convict the former president after impeachment:
YOUR VOTE COUNTS. It’s a lie to think otherwise.
Paid for by Jake Stone for American Democracy
VOTE like your freedom depended on it…because it does.
Books of the NY Times
