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Tag Archives: Marketing

Borders launches e-bookstore

Now that Borders has entered the ebook revolution, we will also see lower ebook prices and market pressure to lower the cost of ebook readers.

From The Wall Street Journal – July 8, 2010
By JEFFREY A. TRACHTENBERG

Intent on catching up in the fast-evolving e-book arena, retailer Borders Group Inc. is launching an e-bookstore with titles provided by Kobo Inc., the Canadian e-book retailer in which it has an investment stake.

The nation’s second-largest bookstore chain in sales, Borders, based in Ann Arbor, Mich., acquired the stake in December and said Kobo would provide e-books for sale on Borders.com.

For consumers, the entrance of Borders into the e-book marketplace may mean lower prices on some titles. More>

New Author Workshops for the Week of March 22

Publish and Sell Enterprises is now adding more FREE and paid online courses for authors on self-publishing, book marketing and other topics relevant to writers and authors everywhere.

Here are some of the workshop offerings this week:

Wednesday, March 24, 2010, 1-3 pm EDT: Ebook Formatting and Publishing (PS 204)
Workshop Description
Register now

Thursday, March 25, 2010, 7-9 pm EDT: Using Createspace To Publish Your Book (PS206)
Workshop Description
Register Now

Other offerings include:

  1. Creating A Successful Publishing and Marketing Plan (PS201)
  2. Understanding Lulu & Createspace (PS202)
  3. Ebook Formatting and Publishing (PS 204)
  4. Using Lulu To Publish Your Book (PS205)
  5. Using Createspace To Publish Your Book (PS206)
  6. Optimizing Your Facebook Presence (PS207)

Check out the workshops page at http://www.publishandsell.com/author-workshops/ for more information.

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